SNS Industrial Group is an industrial automation distributor with branches located in Canada, USA and China. They specialize in electrical and mechanical products for manufacturers and machine builders. SNS approached us to create a completely new website to replace an existing site that was a bit dated and wasn't generating leads. The primary goals were to create a website that (a) looked professional, (b) provided product information and (c) captured leads.
As there wasn't really any existing content that we could reuse, we decided to scrap everything and start from scratch. After designing a new logo we worked through the initial design process and came up with a clean and modern look for the new site. During the design phase, we created hundreds of product category images and logo files that were used throughout the site. We also wrote all the copy for the whole site. By the end of the project, we had created over two hundred pages and integrated a full lead collection system.
We launched the new website on time and SNS immediately started receiving new sales leads along with lots of positive feedback. SNS now had a website that not only presented them more professionally, but also boosted the confidence of their sales team because they now had a website that helped them acquire new customers and sales. Within a few weeks of launching the new website, SNS were generating more sales leads in a month than what they were previously getting in a year!
SNS Industrial Group
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